In the world of aquatics, Thinking Green now means “Going Blue” — a philosophy that promotes a proactive, healthier way to maintain a fish’s environment and overall wellbeing. Owning an aquarium is not only a beautiful addition to any home or office, but also an excellent way to relieve daily stress and foster meaningful family moments by learning about the wonders of fish keeping together.
The “Going Blue” philosophy focuses on three essential areas:
- Water Conditioning
- Tank Maintenance
- Care Solutions
To help customers better understand these principles, a detailed flip-book is available in the Aquatic Chemicals section, providing valuable insights into each category.
A major component of “Going Blue” is rethinking how sick fish are treated. Traditionally, many fish owners purchase medication and add it directly to their aquariums, hoping for recovery. Unfortunately, misdiagnosis is common, and inappropriate use of treatments — especially antibiotics — can do more harm than good. Antibiotics should only be prescribed by a veterinarian to ensure proper care.
In a move towards healthier practices, leading aquatics retailers have decided to discontinue the sale of fish antibiotics, effective August 10th, 2009. Instead of relying on over-the-counter antibiotics, the focus is shifting to educating customers on safe, proven methods to help fish recover naturally and effectively.
While antibiotics will no longer be available, a wide range of remedies will still be offered to treat common fish ailments. Products such as Coppersafe, Ich Attack, Melafix, Pimafix, Rid-Fungus, Maracyn-Oxy, and new additions like Lifeguard and Quick Aid continue to be accessible for responsible fish care.
This initiative marks an important step in improving the aquatics industry. By promoting better education and healthier treatment options, all fish owners — and their aquatic companions — can look forward to a brighter, more sustainable future.